The Global Business Implications of COVID-19

Do you still find yourself asking how all this even happened? Well, you're not alone. The novel coronavirus COVID-19 came almost out of nowhere, bringing the global economy to its knees in a matter of weeks. After the initial shock, many business owners are looking beyond the virus to its long-term...

The Complete Guide to Big Data and Marketing for Your Startup

Marketing your company used to be about creating branded merchandise and collecting information about your customers. It used to be about manipulating your market so that people would naturally arrive at your door, ready to do business. It wouldn't take more than just developing a brand and keeping with it. Now, times have changed....