7 Ways to Improve Your Customer Referral Strategy Word-of-mouth is still the most effective form of advertising for businesses. Read here to learn 7 ways you can improve your customer referral strategy. Whether you run a blue ocean startup or a large company in a mature market, selling your product...
Why Your Startup Should Invest in a Brand Advocacy Strategy
Why Your Startup Should Invest in a Brand Advocacy Strategy A smartly executed brand advocacy program can lead to major improvements in overall business performance. Learn how startups can benefit from this here. As a startup, you have to bring a great product or service to the market. But that's...
6 Leadership Mistakes That Are Detrimental to Startups
6 Leadership Mistakes That Are Detrimental to Startups Great leadership is absolutely crucial to the success of your startup. Click here to learn about common leadership mistakes that must be avoided. Did you know that 90% of startups fail? That's right - and poor leadership can be the beginning of...
6 Inexpensive Ways to Protect Your Small Business from Cyber Attacks
Practical, effective, and inexpensive ways your small business can reduce risks associated with cyber threats. 1) Implement two-factor authentication You’re already familiar with one-factor authentication: your password. As the name implies, two-factor authentication (2FA) uses a token of some type – usually generated on your smart phone – as a second...
How to Create a Killer Pitch Deck Investors Will Love
How to Create a Killer Pitch Deck Investors Will Love How to Create a Killer Pitch Deck Investors Will Love Making a convincing pitch deck in any field isn't easy. Learn how to make yours stand out with these simple tips. Keyword(s): pitch deck Creating a unique and convincing pitch...
Startup Grind: Work From Home or Join Incubator?
Startup Grind: Do You Work from Home or Incubator? You've nailed down how to start a business. That's great! Now, should you spring for an incubator space or run everything out of your home? Here are the pros and cons for each. When it comes to deciding how and where...