Product pages are one of the most important elements of any e-commerce shop, yet many vendors use generic designs that don’t offer anything unique. Vague product descriptions, uninteresting calls to action, and blurry product images are only a few of the most common ways in which e-commerce sellers fail to...
Getting Off On the Right Foot: Unusual Ways to Test Your New Hire On Day One
Hiring new employees can be a minefield. Even after the interview process is over, it’s still difficult to tell if you hired the right person. To help you out, here are some tips you can use to make sure your new hire is up to the task. Remember the 45...
Drafting a Winner: 8 Best Hiring Practices for Building an All-Star Tech Team
Talent is one of the most precious commodities in the technology industry. Anyone can learn a bit of Java and build basic programs, or assemble some hardware. But it takes a special sort of person to truly bring your company to new heights. These are the people that you should focus...
7 Social Media Strategy Ideas for a Startup
New startups know that their biggest asset is brand awareness. If no one sees or hears much about your new business, how will you generate customers? One of the largest ways to bring people and businesses together is through social media. No matter the size or specialty of your business,...
Current Influencer Marketing Trends & Facts You Shouldn’t Ignore
Influencer marketing has evolved significantly over the past few years. What once started as a simple marketing strategy has turned into a multi-billion dollar industry. Today’s influencer marketing strategies are proven to improve brand reputation and overall business growth. Research shows that approximately half of consumers turn to influencers for...
Startup Culture: How to Make Your Startup More Professional
You're finally ready to quit your day job and start chasing after your own dreams for a change. You know that your startup has what it takes to be in the 10% of startups that make it. Now, you want to know how you can convince others of the same thing. But...